Leveraging Technology and Innovation to Promote the Handcrafts

Can modern technology be a partner in preserving traditional crafts passed down through generations?

Many countries are coming to recognize the important role crafts play in preserving cultural identity. Iran is no exception. In the July 9th interview with the Tehran Times, Zahra Ebrahimi, an official from the southeastern province of Sistan-Baluchestan, expresses the “strategic importance of leveraging technology and innovation in the province’s universities to promote the handicraft sector.”

“The focus, she added, is on blending traditional designs with market-oriented creativity and innovation, thereby fostering a culture of innovation and skill development.

Ebrahimi outlined that the innovative approach involves creating opportunities for showcasing and investing in locally produced items, fostering synergy through shared resources, and enhancing the collaboration between public and private sectors to meet technological needs.”

In her final words, Ebrahimi emphasized that handicrafts act as a bridge between the economy and culture, promoting employment, economic development, along with the rich heritage of the province and the nation.