Although industrialization is efficient and clearly necessary to meet the needs of large populations, what is lost in mass-produced objects is the soul, artistry and unique style of the craftsman. So I was heartened when I came across a piece about Adidas’ collaboration with Mexican artisans to “create stunning pieces that celebrate both traditional Latin American games and modern sports. “
This unique collaboration, undertaken by Pentagono Art, involves skilled craftsmen from Puebla, Michoacán, and Oaxaca. They’ve brought to life two exceptional series: sculpted soccer balls and woven wool tapestries to highlight the beauty of Mexican craftsmanship and strengthen the ties between traditional art and global brands like Adidas. The partnership showcases how local traditions can play a significant role in modern contexts.


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